Game development studio Evoplay has launched Big Adventures, its largest network campaign to date, backed by a €2.5 million (US$2.9 million) prize pool.
Running from June 2025 to February 2026, the nine-month promotion includes monthly tournaments, four rotating gameplay phases, daily Prize Drops, and Wheel of Fortune events.
Monthly prize pools range from €200,000 to €500,000 ($231,758 to $579,395), increasing during high-traffic periods like the winter holidays. The campaign uses multiple win mechanics—Sum Multiplier, Total Win, and Total Spins—to engage a wide variety of players.
Throughout the promotion, Evoplay will rotate a curated selection of its most successful titles, including Hot Triple Sevens: Hold & Win, Cat's Blessing, and The Greatest Catch, giving operators a chance to highlight varied content offerings.
In addition to cash prizes, Big Adventures introduces long-term player rewards. Every quarter, three top performers will receive an iPhone Pro Max as part of the Quarterly Player Giveaway. At the end of the promotion, one of the top 100 players on the final leaderboard will win a grand prize: an all-expenses-paid luxury trip to the Maldives, awarded via random draw.
To support its partners, Evoplay has integrated in-platform widgets, automated push notifications, and a full suite of marketing assets to boost participation and retention.
"Big Adventures is one of our most ambitious initiatives so far, not just in terms of prize value, but also in how it supports our operators,” said Diana Larina, Head of Marketing at Evoplay, said. "Big Adventures has been designed to deliver long-term engagement, spotlight top games, and provide flexible tools for promotion, and the campaign is sure to excite players and bring added value for our partners."