Digitain set to showcase latest US strategy and products at G2E

Digitain is on-site and all set for Global Gaming Expo 2019, whose expo hall runs across15-17 October at the Sands Expo Convention Center, Las Vegas.

Spearheaded by a dedicated sales force with proven experience delivering industry-leading B2B solutions across online and retail sports betting technology, the Digitain team will be on hand to advise delegates as to its North American strategy, featuring a wide-ranging product portfolio and trading tools.

After PASPA’s repeal last year, regulated state-by-state sports betting is gathering progressive pace and traction. Digitain’s definitive sportsbook solution and trading tools are tailor-made for the demands of live betting in a fragmented legislative landscape, facilitating rapid integrations across the world, all supported by centralized control systems.

In total, this sportsbook product covers 65 sports, covers 7,500 leagues, and offers more than 3,000 betting markets. It also offers odds on 35,000 live events each month, while its casino solution has 3,000-plus games from major casino suppliers (such as Novomatic, Microgaming, NetEnt and Playson).

Simon Westbury, Digitain’s Director for International Business Development, said: “G2E 2019 provides us with a perfect venue at which to underline the quality and innovation we bring to the sports betting industry. Our platform was specifically designed for fast deployment across multiple territories.”

“Unlike the cookie-cutter solutions that increasingly dominate the U.S. landscape, Digitain can work flexibly with operators state-by-state to offer tailored front-ends which speak to representing their individual brands accurately, thanks to a customisable user interface. It’s a brave, new world,” he added.

Suren Khachatryan, CCO at Digitain, stated: “I’m hugely optimistic about the U.S. market for sports betting, and requests for proposal in the U.S. have been very encouraging. We’re noticing a surge in interest from southern states such as Mississippi, while even the likes of New Jersey and Nevada retain potential. It’s a fascinating time, particularly with more mature states about to release figures on the current NFL season (certain to be a core revenue-driver). But it’s still an embryonic period where operators must not make rushed decisions in the collective stampede to market.”