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December 11, 2024
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Latest OPTIMOVE News
2024-12-03
Strategic agreement
Control F5 and Optimove announce partnership targeting iGaming market
2024-02-23
To enhance personalized experience
Pragmatic Play partners with Optimove to increase player engagement, retention across digital assets
2023-10-16
Based on Optimove's iGaming survey
75% of iGaming players see responsible gambling tools as key to boost trust and loyalty, says report
2023-10-12
Causes diminishing response rates
86% of iGaming players leave sites due to excessive marketing messages, survey shows
2021-11-18
Former SG Digital exec
Optimove names Jeff Cleminson to oversee iGaming customer base in Europe
2021-09-28
Tel Aviv
Optimove receives $75M investment and two directors from Summit Partners
2021-06-03
In the 2021 Magic Quadrant for Multichannel Marketing Hubs
Optimove recognized as a “Challenger” by Gartner for the 2nd year in a row
2021-03-25
As a result of its acquisition and integration of Axonite’s realtime event streaming platform
Optimove combines realtime segmentation with predictive, historical data
2021-01-27
A significant part of an enterprise-wide digital transformation SKS365 is undergoing
SKS365 partners with Optimove to ace Real-time CRM Marketing
2020-10-16
For cross-enterprise CRM
GVC extends strategic partnership with Optimove
2020-09-28
The multi-product gaming operator more than doubled the likelihood of sports bettors to play casino during H1
Optimove mitigates COVID-19 impact on Fortuna Entertainment's sports bettors
2020-08-06
The science-first relationship marketing hub
Optimove announces general availability of Self-Optimizing Journeys
2020-05-22
In the 2020 Magic Quadrant for Multichannel Marketing Hubs
Optimove recognized as a "Challenger" by Gartner
2020-05-01
Enabling gaming companies to automate the large-scale delivery of personalized player communications
Optimove and Netcore partner to deliver personalized email and SMS player messaging
2020-02-06
The purchase completes the firm's new database infrastructure Optidata
Optimove acquires event streaming technology vendor Axonite to expand real-time data capabilities
2019-12-06
Jenny Lu, Optimove's Director of New Business
"We aim to leverage our technology to empower operators to completely understand their players"
2019-05-01
BI Studio is available now for current Optimove customers
Optimove expands marketer accessibility to data with Optimove BI Studio
2019-02-07
Which enables operators to accurately assess their overall performance
Optimove launches iGaming Pulse industry benchmark platform at ICE
COMPANIES
Zitro to showcase new Concept cabinet line, other gaming highlights at ICE Barcelona 2025
1xBet chosen as finalist in two categories at Global Gaming Awards EMEA 2025
VICI enters master lease agreement with IGP over four Pure Canadian casinos in Alberta
JCM Global improves guest experience with new digital signage at two Arizona casinos
LEGISLATION
Brazil's Secretariat of Prizes and Bets enforces new advertising rules
MGM Resorts certifies over 1000 employees in the GameSense responsible gaming program in 2024
Churchill Downs, NYRA sue new national body regulating the horseracing sector
Las Vegas: Durango celebrates first anniversary amid expansion plans, sustained customer demand
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Gaming America G2E 2024 Preview
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Payments Focus July 2024
EsportsNext 2024 Guide
Canadian Gaming Business
Gambling Insider: Asia Focus 2024
Tribal Government Gaming 2024
SAGSEmag Buenos Aires 2024
INTERVIEWS
"Crash Gambler's fairness scale helps players evaluate a game's fairness simply by examining the scores given"
"Bazoom brings a unique take to the link building industry by offering a transparent marketplace and state-of-the-art experience"
"BGaming Loyalty addresses the iGaming industry's demand for deeper player engagement"
BMM: "It's crucial for regulators to stay updated on the latest testing methodologies and compliance standards"
