Uplatform has reflected on the recently attended BC Summit Americas 2025 in Fort Lauderdale, held from May 13 - 15. At stand C470, the company showcased its products and solutions in a "dynamic mix of business and fun."
"Known for going beyond the expected, Uplatform didn’t just bring solutions to SBC Summit Americas 2025, they brought a glow that set their presence apart. Radiating confidence and creativity, the booth made a bold statement about who they are and what they stand for. At the heart of it all stood a striking silver unicorn statue, shimmering under the lights and capturing the essence of Uplatform’s rare and distinctive approach to iGaming," the company recalled in a press release.
Uplatform's stand featured a unicorn, which quickly became a photo magnet, "drawing in curious attendees and adding a sense of wonder and magic to an already unforgettable atmosphere."
Guests to the stand also enjoyed a custom cocktail bar, tried their luck at the prize-packed claw machine, and got "snap-happy" in a photo zone. "These lively elements helped break the ice and created the perfect space for relaxed, yet business-focused interactions," the company detailed.
On the business side, Uplatform showcased its adaptable solutions for operators eyeing the LATAM markets. From a sportsbook offering 260+ sports and Esports, to support for 68+ languages and over 550 payment methods, their presentation emphasized one thing: the power of localization done right.
The Uplatform team focused on real strategies for regional growth, stressing how localization and a nuanced approach can help operators thrive, especially in fast-moving markets like Latin America.
Maria Ism, Senior Sales Manager at Uplatform, commented: "It was clear that many operators are actively looking for reliable ways to grow in Latin America. We were thrilled to have meaningful conversations about real challenges and opportunities in the region."
"Uplatform’s presence at SBC Summit Americas 2025 was a statement. With their trademark mix of practicality, partnership, and a little unicorn-powered charm, Uplatform proved once again that they don’t just attend events, they elevate them," the company concluded.