NOVOMATIC Italia highlights Quigioco–ADMIRAL Pay integration at SiGMA Central Europe 2025

NOVOMATIC Italia showcased the integration between its Quigioco gaming platform and ADMIRAL Pay at SiGMA Central Europe 2025, presenting a fully compliant digital ecosystem designed for Italy’s regulated gaming market.

The combined solution provides legal gaming operators with advanced tools for managing financial flows in line with the latest Italian regulations. Together, Quigioco and ADMIRAL Pay deliver an integrated payment system that simplifies compliance, enhances security, and supports operators in an increasingly competitive environment.

The platform is complemented by B2C solutions such as APay E-Wallet and APay Card, which connect seamlessly with the B2B infrastructure to create additional growth opportunities.

The partnership marks a key step for Italy’s online gaming sector. By adopting ADMIRAL Pay technology, operators can ensure instant, secure, and traceable transactions that meet international standards. For Punti Vendita Ricarica (PVRs) and operators, the system offers faster payment processes and greater efficiency during high-traffic periods.

As Italy’s digital payments and gaming sectors face tighter regulations, the Quigioco–ADMIRAL Pay model provides a comprehensive compliance solution. It strengthens financial transparency, reduces operational risks, and ensures players have immediate and secure access to funds — building trust and long-term loyalty.

“Our goal is to extend the success and expertise that have always defined NOVOMATIC Italia in the land-based sector into the digital world,” said Markus Buechele, CEO of NOVOMATIC Italia. “We want to offer operators and players an integrated ecosystem that combines technology, security, and innovation, reaffirming our Group’s leadership in online gaming.”

The company’s strategic vision was recognized at the SiGMA B2B Awards, where NOVOMATIC Italia received the “B2B Industry Leader Italy 2025” award for excellence and sustainable growth.