ith 97 percent of households carrying an interactive gaming device, eSports betting has become a huge topic at this year's G2E.
According to GameCo CEO Blain Graboyes, consumers are more likely to engage in games that provide content experience with the opportunity to connect with other players.
Seth Schorr, CEO of Fifth Gaming and Chairman of Downtown Grand, also agreed that chance-based gaming does not appeal to younger generations and advised that companies provide authentic experiences versus masking games with popular culture icons.
eSports have currently garnered $3 billion total wagered match outcomes and is expected to receive over $12 billion by 2020
Rahul Sood, CEO of Unikrn, assured attendees that in order to make fans of newer games such as eSports, casinos must move beyond stereotypes and cater to amenities, food, music and more.
A.G. Burnett, Chariman of Nevada Gaming Control Board, also advised manufacturers to build positive relationships with regulators to create the best experience for users.