August 9-11, at booth 1029

SUZOHAPP sports betting ecosystem to take center stage at OIGA Conference and Trade Show

2022-08-08
Reading time 1:18 min

SUZOHAPP will be participating in this year's Oklahoma Indian Gaming Association (OIGA) Conference and Tradeshow in Tulsa, Oklahoma, to be held this week on August 9-11. At booth 1029, this will mark the company's return to the tribal event since the beginning of the pandemic.

In this edition, SUZOHAPP will be highlighting its comprehensive suite of sports betting terminals. Over the past year, the provider launched its complete sports betting ecosystem to help sportsbooks make a "seamless transition" to the retail space.

With over 60 years of experience in the gaming, amusement, and sports betting industries, SUZOHAPP has been working to help ease the burden of hardware allowing by offering a self-service ecosystem to support the entire life cycle of a bet. The sports betting ecosystem is designed so that whether at the bar, behind the counter, or on the sportsbook floor, "customers can place their bets how they want, where they want, with minimal impact to operations."

“We’ve learned from sports betting in Europe that, in retail settings, over 70% of revenue comes from in-game bets," said Todd Sims, Vice President of Sales America. "As the Americas emerge as a new sports betting supercenter, we recognized that there was a need for terminal designed to not only facilitate those in-game bets but draw customers in to be excited about the experience. We designed our SBT-500 tabletop unit for those environments and along with the rest of our ecosystem, allow smaller operators to add sports betting to their offering with a minimal footprint and labor requirement and maximum return value.” 

Last month, SUZOHAPP was one of the exhibitors and sponsors of SBC Summit North America, which took place at the Meadowlands Convention Center in New Jersey, and where the company also highlighted its comprehensive suite of sports betting terminals. 

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