Betr uses Polymarket trade to offset $1.776 million World Cup promotion risk

Betr has hedged a 10 million free spins promotion tied to the United States winning the 2026 FIFA World Cup through a Polymarket position valued at about $1.776 million.

The trade is the largest single position on Team USA to win the World Cup on Polymarket. If the U.S. wins the tournament, the position would return approximately $1.776 million, offsetting Betr’s exposure to the promotional payout.

The free spins promotion is available nationwide to Betr Social Casino users, with the value referencing 1776, the year of U.S. independence.

The move comes as Betr prepares to add prediction markets to its app. The product will launch this year and offer event contracts across sports, politics, culture, and other categories to its 1 million paying users.

Betr recently acquired Ascent Capital Management Inc., securing NFA and CFTC registration as an introducing broker. The company said this positions it to launch Polymarket-powered prediction markets inside its app, alongside Picks, Sportsbook, Casino, and Arcade within one wallet.

 Jake Paul, Co-Founder of Betr

"I am placing the largest position of my life on the United States to win the World Cup," said Jake Paul, co-founder of Betr.

"Why? Because I love this country. And also because Betr is giving away 10 million free spins valued at $1.776 million on Betr Social Casino if the United States wins it all. I need to hedge and celebrate. I'm setting off the biggest fireworks of my life. God Bless America!"

"We are putting real money behind our belief in Team USA, leveraging the world's largest prediction markets platform to do it," said Joey Levy, Founder and CEO of Betr. "Sports, gaming, and prediction markets are converging, and Betr is at the center of that."

 Joey Levy, Founder and CEO of Betr

Founded in 2022, Betr operates Betr Picks, a daily fantasy sports platform available in 34 states; social sports betting, available in 32 states after a 2025 shift away from traditional sportsbook operations in jurisdictions including Massachusetts and Virginia; and Betr Arcade, a skills game product operating in 38 states.

Betr is entering a competitive prediction markets sector. Underdog and PrizePicks have added sports contracts through partnerships, while FanDuel, DraftKings, and Fanatics launched prediction market sites in late 2025. Kalshi remains among the leading U.S. platforms after contract trading opened legally in 2024.

Polymarket returned to the U.S. in late 2025 after acquiring QCEX, a CFTC-regulated clearinghouse and derivatives exchange. It had exited the U.S. market in 2022 because of regulatory concerns.