International edition
September 22, 2020

In the igaming industry

Yogonet and SEMrush launch data collaboration for online marketing insights

Yogonet and SEMrush launch data collaboration for online marketing insights
The first report by SEMrush will be fully available to Yogonet readers of both the International and LatAm editions.
Argentina | 05/14/2020

Yogonet is delighted to announce that the online visibility management and content marketing SaaS platform, SEMrush, has become its new data partner.

T

he two market leaders in their respective fields will work together to offer to the Yogonet audience the latest online marketing data and analysis from the gambling and igaming sectors.

SEMrush is an online visibility management and content marketing SaaS platform that ensures businesses get measurable results from online marketing. Trusted by more than 5,000,000 marketing professionals, SEMrush offers insights and solutions for companies in any industry to build, manage, and measure campaigns across all marketing channels. SEMrush is also a trusted marketing data provider.

The data collaboration will encompass: top gambling websites by traffic globally and by region, search volume for specific keywords, success stories, in addition to other information of interest to the industry.

Diego Fiz, Director of Yogonet, commented: "I am thrilled to start this data collaboration with SEMrush, a platform that has been recognized as the best SEO suite by the US Search Awards 2019 and that has been chosen by millions of users worldwide. I believe the data we will be able to offer through Yogonet will add enormous value to companies and readers that seek to acquire knowledge on the online behavior of our industry's public."

Jana Garanko, Head of PR at SEMrush, added: "Gambling and igaming industry is traditionally one of the most competitive in terms of online presence. In order to be a successful player in a highly competitive environment, it’s important to keep your digital marketing strategy in a good shape and revise it regularly. We’re sure that the data and trends insights SEMrush is providing in its industry studies, will be extremely useful for those companies who’re looking to boost their website's visibility.’"

The data collaboration will effectively begin with the first issue of a regular report by SEMrush, which will be fully available to Yogonet readers of both the International and LatAm editions.

Additionally, the Ultimate Guide to Digital Marketing in Online Gambling Industry will be available for download at the official website of SEMrush for free.

 

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