End2End names Atucha Strategic Advisory as board advisor for global transformation

Atucha Strategic Advisory, the consultancy led by industry veteran Ramiro Atucha, has entered into a new strategic collaboration with End2End, a global multiplayer bingo and lottery technology provider with operations in Buenos Aires and Miami. Under the agreement, Atucha will join the company as Board Advisor, supporting End2End through its next phase of growth and modernization.

End2End brings more than 20 years of experience delivering advanced multiplayer bingo and lottery solutions for both online and retail environments. Its fully web-based, cloud-hosted platform supports over 500,000 simultaneous players and is certified in major regulated jurisdictions including the UK, Malta, Colombia, Portugal, Netherlands, Denmark, LOTBA (Argentina), Czech Republic, Brazil and others.

The company has begun a strategic transformation aimed at strengthening its global positioning, modernizing its brand identity, evolving its product presentation, and expanding commercial opportunities beyond Latin America. Atucha Strategic Advisory will support this initiative, providing guidance across brand strategy, product narrative, and market expansion.

“End2End has built one of the most robust multiplayer bingo engines in the industry,” said Ramiro Atucha, Founder of Atucha Strategic Advisory and newly appointed Board Advisor. “The company has a clear vision for its next chapter. My involvement is focused on supporting and amplifying that transformation, bringing its technical excellence to the forefront and helping unlock new opportunities in regulated markets worldwide.”

“We are thrilled to welcome Ramiro as Board Advisor during this pivotal moment,” said Alejandro Revich, Founder of End2End. “His experience, strategic insight, and understanding of the global gaming landscape will be instrumental as we elevate our brand and expand internationally.”

With this appointment, End2End becomes the second publicly announced client of Atucha Strategic Advisory, following its recent collaboration with Immensity. The firm is steadily building a portfolio of high-potential technology companies focused on modernisation, brand elevation and international expansion.