Stanleybet Group teams up with Net4Media to boost virtual gaming in Europe

European gaming and betting operator Stanleybet Group has partnered with Net4Media, a global streaming and digital signage specialist, to enhance its virtual platforms across Europe.

As part of the partnership, Net4Media has deployed its streaming and digital content distribution infrastructure, currently operational across five continents, supporting over 5,000 retail locations and 50,000 screens. The platform ensures high-quality, reliable, secure, and scalable streaming of Stanleybet’s virtual products.

Nicola Allinson, IT Director at Stanleybet, expressed enthusiasm about the new partnership with Net4Media, noting that the company views technological innovation and service quality as essential differentiators in the gaming industry.

“Thanks to Net4Media, we are now able to offer users a superior and innovative virtual experience, consolidating our market leadership through virtual products that apply advanced principles of Mathematics, Physics, and Artificial Intelligence,” Allinson said.

Liviu Popovici, Partner & COO at Net4Media, said the company aligns with Stanleybet’s vision for an increasingly digital, omnichannel, and integrated gaming experience.

“We are providing our powerful streaming platform to support Stanleybet in the growth and evolution of its virtual products, ensuring optimal performance, scalability, and customisation across its network,” Popovici commented.

The partnership between Stanleybet and Net4Media marks a significant milestone in the gaming sector's digitalisation and innovation journey, the parties said. The integration of the latest-generation streaming technologies with Stanleybet's virtual platforms is expected to guarantee a more fluid, interactive, and immersive user experience.