First-year activity reached 18,000 affiliates

ReferOn takes Best Affiliate Software 2025 at SiGMA Central Europe B2B awards

2025-11-19
Reading time 1:16 min

ReferOn's affiliate management system secured the “Best Affiliate Software 2025” award at the SiGMA Central Europe B2B Awards in Rome. The recognition follows a year of product updates and feature releases for the program, which supports tens of thousands of affiliates and millions of clicks.

The company reported 35.7 million clicks, 2.4 million registrations, 18,000 affiliates, and 136,000 active trackers during its first 12 months.

The platform’s usage volumes followed continued development of functions designed for affiliate programs, including Company Grouping, Sub-Affiliation, Independent Deal Calculation (IDC), and dynamic reporting. ReferOn also rolled out two-factor authentication and adjustments to its mobile interface.

ReferOn said these updates were introduced while the system continued to support rising activity from affiliate managers and partner programs. The company has promoted its interface tool, Refie, which provides a conversational element intended to guide users through platform processes and tasks.

General Manager Alex Bukin said the award carries internal significance for the team. “This award is more than recognition. It empowers and validates our team, encouraging us never to stop building," he stated.

"At ReferOn, we always aim to shape how affiliate marketing should work. At its core, it should be simple, transparent, and powerful. Every new integration and feature comes from a team that deeply understands the product and what real affiliate managers need. This helps us refine our platform to be the best it can be. And we’re only getting started!”

Growth in product features aligned with several migrations completed in 2025. The company noted that its development plan for 2026 includes further refinements and additional partnerships within the industry. It also said it is preparing more solutions for affiliate managers next year.

The SiGMA Central Europe B2B Awards cited ReferOn’s architecture, product updates, and impact on affiliate operations. The company described the recognition as part of its ongoing work to support affiliate programs through new tools and steady platform adjustments.

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