BC.GAME News signs title sponsorship deal with Deccan Gladiators for 2025 Abu Dhabi T10

BC.GAME News has signed on as the new title sponsor of the Deccan Gladiators for the 2025 Abu Dhabi T10 season, securing jersey-front branding and digital activations as part of a partnership that aims to engage cricket’s growing short-format audience across South Asia and the Middle East.

Sources familiar with the agreement said the collaboration will feature a mix of online campaigns, fan initiatives, and integrated digital content throughout the season. The partnership places BC.GAME News at the center of audience engagement efforts, aligning with the Abu Dhabi T10 League’s focus on fast-paced entertainment and online visibility.

The Deccan Gladiators have been among the most consistent performers in the T10 format, winning championships in 2021, 2022, and 2024, and reaching the finals five times in the past six editions. The team’s competitive record has made it a prominent franchise in the tournament since the league’s inception.

“Deccan Gladiators have always represented performance, passion, and boldness,” said Udit Vats, CEO of the franchise. “Our new partnership with BC.GAME News reflects our ongoing commitment to innovation and to delivering unforgettable experiences for fans worldwide.”

Launched in 2017 and sanctioned by the International Cricket Council (ICC), the Abu Dhabi T10 League has gained international traction for its 10-over format, designed to deliver concise matches within a shorter timeframe. Its quick-play structure and high entertainment value have attracted digital-first brands seeking to connect with younger and mobile-based audiences.

The Deccan Gladiators are set to announce their 2025 roster in the coming weeks, with returning international players and new domestic prospects expected to join the squad. Preparations are underway for the opening match of the upcoming Abu Dhabi T10 season.

BC.GAME News is a newsroom focused on digital entertainment, sports partnerships, and community-driven initiatives. It publishes news and announcements promoting responsible entertainment for audiences aged 18 and above.

Deccan Gladiators is a professional T10 cricket franchise competing in the Abu Dhabi T10 League. The team maintains a fan base across the Middle East and South Asia and works with partners to deliver both on-field and digital engagement programs.