Uplatform draws attention with safari-themed booth at SBC Summit Lisbon 2025

Online casino platform provider Uplatform made a strong showing at the SBC Summit 2025 in Lisbon, where its booth became one of the most visited attractions during the three-day event held from September 16–18.

The company’s exhibit, located at Booth D112, featured a giant giraffe installation visible across the expo floor. Visitors gathered for activities including the “Plinko Safari Drop,” themed cocktails at the Jungle Lounge, and a surprise live ballet performance.

Uplatform used the event to showcase its product portfolio, which includes over 260 sports and esports with in-house oddsmakers, 16,000 casino games, support in more than 68 languages, and 550 payment methods. Alongside these offerings, the company provides localized content strategies aimed at operators in diverse markets.

“Lisbon had incredible energy. You could spot our giant giraffe from across the expo, and it pulled people in straight away,” said Maria, Senior Sales Manager at Uplatform. “The booth stayed busy with visitors trying their luck for prizes, from merch to cash rewards, which kept the energy high. What stood out most was seeing how quickly the industry is moving and how eager people are for smarter solutions. Being part of that was something special.”

The summit highlighted the rapid changes shaping the iGaming sector and stressed the company's focus on scalable, adaptable technology and local-first strategies to support operators worldwide.

Uplatform is already preparing for its next industry showcase following what it described as a productive week of networking and new business opportunities in Lisbon.