Grupo Serrano Gaming rolls out Zitro’s Triple Charm Journey across Spanish halls

Grupo Serrano Gaming has launched Triple Charm Journey, the latest title from gaming technology company Zitro, across several of its venues in Spain, marking a strategic expansion of its gaming offering with what it calls “groundbreaking mechanics.”

The game, which features exclusive functionalities such as Rise, Collect, and Enigma, along with Zitro’s Mega y Más reward system, has been introduced at Grupo Serrano’s Alborán, Santa Inés, Nova Más, Pacífico, and Scala halls in Zaragoza, as well as the Aragón hall in Alcañiz.

“Zitro has always been a symbol of innovation and profitability. We had no hesitation in continuing to trust them to keep us at the forefront of the industry,” said Ana and José Antonio Serrano, owners of Grupo Serrano Gaming. “Our customers are looking for unique gaming experiences, and they can now find them with Triple Charm Journey.”

The new title, positioned as a next-generation product in the Spanish market, aims to deliver a more immersive and rewarding gameplay experience.

Christian Ortubia of Zitro expressed gratitude for the partnership. “We’re deeply grateful to Ana and José Antonio Serrano for again placing their trust in our products,” he said.

Earlier this week, Recreativos Iglesias also expanded its offering in Galicia by installing Triple Charm Journey, further boosting Zitro’s footprint in regional gaming markets.

The rollout highlights a growing demand among Spanish operators for differentiated, high-engagement gaming content as competition intensifies across gaming halls.