IGT PlayDigital expands iGaming footprint with new tools, game launches, and sports betting rollouts

IGT PlayDigital introduced a series of new developments across the iGaming and sports betting industry in March and April, including the release of an enhanced promotional tool, a high-performing classic slot game, expanded sports betting services, and a new online title inspired by traditional Asian themes.

Enhanced Prize Engine launches at Hard Rock Bet

A newly updated version of IGT’s Prize Engine has been launched in partnership with Hard Rock Digital to support the “Jackpot Season” campaign on the Hard Rock Bet platform in New Jersey.

Running through July 6, the campaign features a branded widget framework and two promotional mechanics: a daily prize drop and a weekly “Big Sunday Jackpot” offering $50,000 in prizes. All IGT slot content is compatible with the promotion.

“Jackpot Season was strategically designed with IGT PlayDigital’s Prize Engine in mind, and three weeks into the promotion, we’re already seeing demonstrable results,” said Grant Williams, SVP-Casino at Hard Rock Digital.

IGT PlayDigital President Gil Rotem added: “The early results of this promotion confirm the strength of our new and improved Prize Engine. Operators are looking for ways to stand out and deepen player connection, and tools like IGT PlayDigital’s Prize Engine move the needle and drive meaningful results for our customers.”

Double Top Dollar drives stepper performance

In the stepper segment, IGT PlayDigital’s Double Top Dollar slot has quickly become one of the company’s top-performing titles. The game adapts the long-standing land-based bonus mechanic into a mobile-optimized format.

In its first two weeks, Double Top Dollar ranked as the second-best game launch from IGT PlayDigital in the past year, posting gross gaming revenue 18 times above the median.

"The game's familiar mechanics and rewarding bonus structure have driven strong performance across multiple regulated markets in North America," the company said. "By modernizing proven legacy content for today’s online gaming environments, IGT PlayDigital reinforces its ability to blend tradition and innovation."

IGT PlaySports now live at all Golden Nugget locations

On the sports betting front, IGT PlaySports is now live at all three Golden Nugget Casino properties in Nevada. The recent launch at Golden Nugget Las Vegas and Laughlin follows the earlier deployment at the Lake Tahoe property.

Each venue now features IGT’s QuickBet self-service kiosks and Trading Advisory Services, delivering integrated risk management and sportsbook solutions.

By the end of 2025, all three Golden Nugget casinos will feature IGT PlaySports’ full suite of retail and mobile sports betting solutions, delivering a unified experience across the brand’s Nevada footprint.

Fu Gui Hao Men Splendid Fortunes goes digital

In its latest content release, IGT PlayDigital has taken Fu Gui Hao Men Splendid Fortunes online. Originally popular in land-based venues, the game includes Hold & Win-style mechanics, Free Spins, and Cash Pot jackpots.

Featuring a 3x5 reel layout and Asian-themed visuals, the slot is tailored to both casual and experienced players with a balanced-aggressive volatility. It marks the first game of the Fu Gui Hao Men family to go digital.