Best Marketing Campaign and Customer Service

SOFTSWISS earns dual honors at European iGaming Excellence Awards

2023-11-06
Reading time 1:08 min

iGaming software solutions provider SOFTSWISS has secured two victories at the European iGaming Excellence Awards (EiGE). The company was honored in the categories of "Best Marketing Campaign" and "Best Customer Service". The awards are recognized as prominent accolades in the European online gambling sector.

The winning Maltese 360 Campaign unfolded in two stages, boosting brand awareness and recognition across the island of Malta. With an array of activities, it captured the essence of the SOFTSWISS brand philosophy, the company said. The campaign reached an estimated total audience exceeding 50% of Malta's population, besides an additional 25,000 SiGMA Europe guests.

“Enhancing the efficiency of our marketing communications is pivotal in achieving tangible commercial outcomes,” shared Valentina Bagniya, Chief Marketing Officer at SOFTSWISS.

"Receiving fair recognition for the impressive display of extraordinary creativity, innovation, and marketing prowess is a great honour and source of inspiration for our talented marketing team. Rest assured, we are committed to constantly captivating our audience with even more groundbreaking creations in the future."

Another victory went to SOFTSWISS Managed Services, which offers a comprehensive range of solutions tailored to boost the growth of iGaming brands. Providing such services as First Line Support, Anti-Fraud Support, VIP Player Support, Player Retention and Reactivation, and Content Management, SOFTSWISS Managed Services act as a bridge between operators and players, ensuring a seamless gaming experience.

“We are absolutely delighted to receive this award, which symbolizes more than just recognition of our innovative, flexible, and highly customized approach in the industry. It's a resounding acknowledgment of the remarkable efforts of our team members who contributed to this achievement,” Artyom Rudakov, Head of SOFTSWISS Managed Services, said.

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