Aggregator and content provider Pariplay is delivering games from Konami Gaming to online gaming giant DraftKings in New Jersey for the first time. Players in the state have now gained access to a wide range of land-based favorites from Konami via the deal.
The launch follows the recent integration of Konami's content onto Pariplay's Fusion aggregation platform. Through this launch, sports betting giant DraftKings is expected to strengthen its gaming offering in the Garden State.
"Synonymous with innovation and quality, the integration of Konami's online portfolio of popular land-based casino titles onto the Fusion platform allows DraftKings to serve its players with a range of popular classics and modern top titles that push the limits of originality while providing quality in every detail," said NeoGames subsidiary Pariplay.
According to the aggregator, DraftKings has "already seen success in New Jersey" with the launch of content from Wizard Games, Pariplay's in-house games studio. The collaboration is the latest in a series of deals closed by Pariplay in North America, as it looks to consolidate its position on the continent.
Shivan Patel, VP of North America, Pariplay, said: "Both DraftKings and Konami are iconic names both in North America and around the world. Connecting both parties to players is a very exciting moment for us.
"Konami's heritage in the land-based sector plays very well with online players and with such a large audience to put its game in front of through DraftKings, the potential of this launch is huge."
The announcement comes as Konami readies to showcase its casino technology and entertainment offerings at the Oklahoma Indian Gaming Association (OIGA) Conference and Tradeshow in Tulsa, Oklahoma, on August 15th and 16th.
The company's SYNKROS casino management system will be available at the event for live demos throughout event hours. In addition, Konami's showcase at OIGA 2023 will also feature several of its latest slot series updates.