Sept. 6-8, Bucharest

Merkur celebrates "productive return" to EAE in Romania

Reading time 1:43 min

Reflecting on the recent Entertainment Arena Expo (EAE) in Bucharest, Romania, held last week, gaming industry provider Merkur described its participation as “a productive return” to the event. The company showcased its latest products through a "major presence" at the expo, less than a week after the 50th-anniversary celebration of the brand in Germany.

After a three-year pandemic hiatus EAE, presented by EXPO24 at the Romexpo complex, was warmly welcomed by exhibitors and visitors alike from across Romania and beyond. Merkur's local subsidiary company, Merkur Gaming Distribution, together with strong international support, presented a wide-ranging games portfolio at the event.

The company’s portfolio for the expo covered the latest multigame collections, mystery jackpots, roulette games –in both multiplayer and standalone formats– and the introduction of linked progressive jackpot games Link Zone, Solar Link and the latest, Red Pocket Jackpot.

Also present at EAE were Merkur companies GeWeTe and Merkur eSolutions, “presenting the market leading brand of cash handling solutions and the latest innovations in payment solutions respectively,” the parent company noted. Both brands reported “considerable levels of customer interest and requests” after show follow ups and both also expressed themselves as being “highly satisfied” with the outcome of their show participation.

Managing director of Merkur Gaming Distribution Ms. Hannelore Valkanov said that EAE had "exceeded her expectations,” while Athanasios ‘Sakis’ Isaakidis, Merkur’s Chief Executive International, agreed, saying: "Our return to EAE, after such a long time without the show being able to run, was a great success.”

“There can be no doubting the respect and affection that the Merkur brand holds in Romania and the level of interest shown in our latest product range was extremely gratifying,” Isaakidis noted. “Romania is an extremely important market for MERKUR and it was really great to see so many customers, business partners and guests who gave us such a warm welcome."

In August, Merkur said it would be returning to EAE with a “major presence” at the event. The company has been active in Romania since 2004. The country has the largest number of slots in operation in east Europe, currently at well over 70,000 machines.

Up next, Merkur is set to attend the 2022 edition of G2E Las Vegas, October 10-13. The company will showcase its products at booth 3353, “proudly presenting the strength, depth and diversity of its product portfolio.” The brand will be joined and supported by sister companies eGaming, GeWeTe and Merkur eSolutions, all part of the Gauselmann Group.

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