Omnichannel expansion in LatAm

Ainsworth games go live with Colombian online casino BetPlay

2022-01-20
Colombia
Reading time 1:08 min

Ainsworth Game Technology is taking its gaming library live with BetPlay, the online casino division of Corredor Empresarial S.A., one of the top sports betting and online slot providers in the Colombian market. They are the official sponsors of Colombian professional soccer with the BetPlay League and the Colombian professional soccer team.

The Australian provider's extensive line of slot games, with a proven history in the land-based casino market, is now available on BetPlay. Popular games like Mustang Money, Action Dragons, and Electric Nights, plus many others offer players incentives like progressive jackpots, free games, bonuses, all unique features in these new games.

 

“Formalizing an alliance with Ainsworth was essential for us at BetPlay since their international positioning as an industry leader in quality and innovation are a guarantee of success. We’ve witnessed their dedication to being on the industry’s leading edge ourselves over the years. We gain a great sense of trust knowing that we are on the right track, hand in hand with Ainsworth,” commented Germán Segura, General Manager of Corredor Empresarial S.A.

“Ainsworth is committed to expanding our games in the online casino industry across regulated markets throughout Latin-American and we are excited to begin working with BetPlay to offer our proven games,” said Ainsworth Online General Manager Jason Lim.

"Ainsworth continues with its online growth strategy and this partnership with the leading online top sports betting and online slot provider BetPlay significantly strengthens our position in Colombia, one of the fastest growing markets with the most favorable regulatory model in the region," said Bernie Gamboa, Marketing Director for Ainsworth Latin America.

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