PointsBet announced Thursday the introduction of live gaming options for customers living in and visiting the state of Michigan as part of its iGaming platform. Through a relationship with Evolution, PointsBet customers can now access live dealer games such as Infinite Blackjack, Blackjack, European Roulette, Auto Roulette and Baccarat.
Evolution provides an authentic live dealer experience delivering content across the globe, with streams originating from broadcast studios situated within state jurisdictions. Their live casino games offer the most realistic experience possible, with professional dealers streamed live to player mobile devices in real-time, according to the company.
Hey Michigan👋— PointsBet Michigan (@PointsBetMI) December 9, 2021
We've officially introduced LIVE iGaming options as part of our proprietary online casino platform! pic.twitter.com/O7Kt5R3r28
The introduction of live online gaming is the latest addition to PointsBet’s growing proprietary wagering product suite.
Aaron O’Sullivan, PointsBet’s VP of Online Casino Revenue, spoke in a press release and said: “Online casino products have seen a rapid growth in the U.S. and the team at PointsBet is responsive to our users and eager to bring our customers the experience and games they are looking for. We are helping our users Live Your Bet Life with the feel of an authentic casino delivered on a user-friendly and approachable platform."
The Live Your Bet Life campaign highlights PointsBet's technology infrastructure, in-game betting capabilities, and strategic approach to the competitive sports betting space.
Manjit Gombra Singh, PointsBet President of Product and Technology, added: "Since the launch of our iGaming platform, we have been working to diversify and expand the casino content we offer to players. Our live gaming options in Michigan offer top-tier choices for our players and will serve as a template as iGaming expands in other jurisdictions in the U.S. and Canada."
In January of this year, sports betting launched in Michigan, with online casino operations following in May. PointsBet gained access to the state via an exclusive partnership with the Lac Vieux Desert Band of Lake Superior Chippewa Indians. PointsBet has continued to invest in the state through partnerships with the Detroit Red Wings of the NHL and their venue, Little Caesars Arena, home of the PointsBet Sports Bar, as well as the Detroit Pistons of the NBA.
In addition to Michigan, PointsBet currently operates in Colorado, Illinois, Indiana, Iowa, New Jersey, and West Virginia. The company was recently awarded a sports betting supplier license in Virginia and anticipates approval to operate in Maryland and New York.