William Hill agrees Aston Villa and BT Sport deals
"William Hill has been one of the leading brands in bookmaking for many years and the company has enjoyed a long and successful association with football, too,” Villa’s acting chief executive, Robin Russell, said.
Meanwhile various media sources have reported that William Hill has also entered into a multi-content advertising partnership with BT Sport. Under the agreement, the bookmaker will promote its gaming services across the various BT Sport platforms.
William Hill betting promotions will appear during the broadcaster’s coverage of EPL matches while the bookmaker will also receive additional coverage on the official BT Sport website and mobile application.
In addition, William Hill will also become a sponsor of all EPL, Scottish Professional Football League and FA Cup games broadcast by BT Sports.
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