“We sold all our machines in the first 30 minutes of SAGSE”

What products is Ainsworth presenting in SAGSE 2010?
The firm presented Player’s Paradise, which is a a 4 level link progressive that headlined with 3 Vegas-themed titles: Vegas Fantasy, Vegas Fortune and Vegas Fever. It has a very famous iconic Las Vegas look which players seem to really like and are very popular here at the show. We are also presenting wild-west themed Rodeo Riches, a 4-level link progressive product. Besides other brands, we have shooter games and the successful Double Hit range, very popular games from Australia.

How have you seen the 2010 edition?
I think it has been a really well-represented event; it received more people than last year. It has been quite busy and well attended. I also think we have a good location here at the show, where everybody is stopping by. I think it is very good and I am very happy to be here.

How do you see the Latin American market and Argentina specially?
For us, we are really starting in Argentina in particular; it is a market where we are doing a few things to get a lot more machines and which is doing well at the show. Actually the rest of Latin America has been great. We actually sold all of the machines in the first thirty minutes to some customers from Peru, so it was very exciting; a very good start of the show. We are also gaining a very good presence at Chile and even Colombia, Ecuador and some other places at the Caribbean, as well, so it has been very good for us.

Are you going to be present in other events?
We’ll be present in G2E Las Vegas in a few weeks and we’ll assist to ELA show in Mexico. Those will be the two main events we’ll be doing for the rest of the year. We are looking forward for those two shows to present new interesting products there, too.