Interview to María Laura García Casasola, General Manager of Magic Dreams for Latin America

“We are preparing a brilliant exhibition”

2010-09-23
Reading time 2:54 min

Magic Dreams is one of SAGSE exhibitors, Which are your aims and expectations for this show?
We expect a great number of people to visit our stand, because we will be showcasing many new high-quality products with a great innovation. Before confirming our presence in SAGSE, we realized that it was necessary to consider a bigger booth than previous years due to the Lumber of products that we will show and the visitors we expect to gather.

From the beginning of this year, we announced that we have developed a new platform. This decision was taken because we needed to be more competitive and that means to have high quality products to offer customers and players.

2010 has been a year in which we bet to great investments in the quality of our products. We believe that our products have a great potencial, and, with this in mind, we are improving in the market.

In previous exhibitions, in which we have presented the new Xtend platform, we have receuved very enthusiastic proposals by current and new customers. They were very impressed by the level of quality we have achieved. We are very proud of the work performed. That’s why we have the confirmación that we are Worthing well and we are moving in the right way.

What will you present? Will you take any new product?
We are preparing a brilliant exhibition. The main character will be all the products developed on the Xtend platform. We are working to increase even more the portafolio of games with the aim to offer our customers  new products and a wide range of alternatives,

We will put our new jackpot in a predominant position, the progressive Mystery Captain Ca$h, linked to the six new games. Captain Ca$h is a five-level Mystery progressive. The original concept of this progressive makes Captain Ca$h a very innova tibe product. The perfect combinación of these characteristics allows players to enjoy the unexpected sourprise of a bonus with the emotion of a new progressive. The exciting atmosphere, the high volatility and the charming experience of each new game boosted by the Xtend platform compete the profile of this incredile product. The benefits brought by the new Xtend platform are evidente: deep and vibrant colors, high sound fidelity and a quick and fluid gaming experience.

Linked to the new jackpot will also be the new games Xcalibur, Egyptian Mysteries, Return of the Phoenix, Happy Fish and Diamonds on Fire. With regards to Diamonds on Fire, it will be presented as worldwide novelty. Among new video reel games, we will present our new standalone Magic Roulette Platinum, resently Developer by Xtend platform. Our previous Magic Roulette has been a great success, specially in Latin America, that’s why we opted for developing a new one, even more impressive and attractive. It is a single zero roulette, that has been totally improved to bring the player the Maximus comfort and a more intuitive Hamming situación

We will obviously present the games with the best performance, among them, the MD Poker. Our successful poker games have achieved an incredible success in the casinos where they have been installed. In particular, we bet for Double Draw, which, connected to the progressive jackpot Poker Boost (4+1) creates a great gambling atmosphere.

What executives will assist to SAGSE on behalf of the company?
We have resentí changad the structure of the commercial team of our offices in Buenos Aires with the arrival of Solange Suton, which has joined me in the sales team. In SAGSE booth, they will be present Luca Gerardini, general director; Solange Suton, Sales Manager of Argentina; and me.
 
What new industry trends do you think will be seen this year?
Surely the concept of shared Hamming among players is one of the market trenes. The game community has a concept that seems to be extremely apréciate by the players. We expect a market evolution in this dirección, and of course we want to go that way, offering something real and innovative.

In what stage are your projects of entering Peru, Chile, Ecuador and other Latin American countries?
With regards to Peru and Chile, we are obtaining the necessary approvals and we have planned to enter before the end of the year. With regards to Ecuador, the situation is Canning and we have to study the market carefully. Once the situation is defined, we will plan our commercial strategy.

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