International edition
June 16, 2021

Operators can access an offer for the LatAm region to boost player engagement and increase customer base

BetConstruct leverages Copa America in its sportsbook offerings to operators

BetConstruct leverages Copa America in its sportsbook offerings to operators
BetConstruct says Copa America is a good period to start and enhance sports activities aimed at the football-oriented Latin American audience.
United Kingdom | 05/07/2021

A special service to retain players and help the operators to advance with their business is provided by BetConstruct´s CRM and Risk Management, which is set to segment players acquired through Copa America. The software delivers a wide range of markets the primary being match result, double chance, draw to bet, total goal, last team to score, outcome and total goals, proper odds and competitive margins.

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etConstruct, in order to expand one’s footprint in Latin America, is offering its parnter operators new sports betting products ahead of one of the main regional soccer competitions.

The provider said that Copa America is a good period to start and enhance sports activities aimed at the soccer-oriented Latin American audience. "For bookmakers this is the best time to spend resources on market entry and benefit for years to come," BetConstruct said.

The software offered by BetConstruct delivers a wide range of markets the primary being match result, double chance, draw to bet, total goal, last team to score, outcome and total goals, as well as proper odds and competitive margins.

A Trading Team that masters in the local market is also there to support the operators in prolonging the life cycle of their players and overall engagement, taking into account their suggestions regarding the markets and offering boosted odds to them, stated the company in a press release.

A special service to retain players and help the operators to advance with their business is provided by BetConstruct´s CRM and Risk Management, which is set to segment players acquired through Copa America.

Moreover, the operators can access a particular offer for the Latin American region to boost player engagement and increase the customer base. Under the title Talisman, one of the lottery games of the area is interpreted into a bet-on version by BetConstruct. The game is developed in-house and comes free of charge for the local operators, as a part of the current agreement.

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