Cryptologic on verge of multinational sports betting deal

It is understood that the company is expected to announce this week that it has recruited Malta-based sports betting group Betclic, which will offer Cryptologic games on its casino website. Betclic is part of French giant Mangas and is primarily focused on sports betting, with a particular focus on European football.

The group has businesses in 15 countries and, according to the most recent figures, has about 1.5 million customers. Betclic is also working on developing its poker and casino offerings, which have become a standard part of online betting businesses.

The deal is likely to be announced later this week, and Betclic will be the 30th licencee recruited by Cryptologic since it switched focus from operating its own online casino business to developing and selling software to other operators.

The Irish company has partnerships with DC Comics and Paramount Digital Entertainment – parent of Paramount Pictures – and develops games using both multinational groups’ characters.

This week, it is also expected to launch new blackjack and casino games featuring DC Comics hero Superman as well as Braveheart from Paramount’s biopic of Scottish rebel William Wallace, which starred Mel Gibson.

Cryptologic, that is based in Dublin and listed on the New York, Toronto and London stock exchanges, develops and licences for casino games such as blackjack and slot machines. Existing customers include Irish bookmaker Paddy Power, as well as British operators such as Victor Chandler, Cheltenham Gold Cup sponsor Totesport and betting exchange Betfair.