DATA.BET introduces expanded Bet Boost to increase engagement, operator control

DATA.BET has launched an expanded and configurable Bet Boost feature designed to help sportsbook operators increase player engagement while maintaining full control over financial exposure.

The enhanced Bet Boost allows operators to offer higher odds based on predefined criteria, giving players improved potential returns compared to standard odds. At the same time, operators retain precise control over margins and risk.

The Bet Boost suite includes several bonus types. Automatic Boosts activate when bettors place accumulator bets with a required number of selections. Pre-Generated Boosts allow operators to promote selected bet combinations, events, or tournaments across their platforms. Bet Builder Boosts apply to single-event Bet Builder selections, helping highlight key matches or markets. Boost Tokens provide one-time, high-value boosts for targeted player groups.

All Bet Boost types support targeted marketing and engagement strategies while allowing operators to manage margin impact. The feature can be used to promote specific events, guide player behavior, and diversify promotional activity.

Operators can configure Bet Boost conditions through a dedicated panel, setting parameters such as bet types, number of events, minimum and maximum stakes, odds ranges, and eligible events or competitions.

"Bet Boost is a powerful engagement engine that supports both operators' strategy and user satisfaction,” said Rostyslav Likhtin, Head of Product at DATA.BET. "By offering configurable, automated, and targeted bonuses, we provide our partners with a tool that enriches user experience while enabling precise financial and promotional control."