Weebet launches eBook to guide Brazilian operators on responsible promotions and bettor service

Weebet, a Brazilian technology provider for bookmakers, has launched a new eBook titled From Support to Strategy: How to Offer Solutions and Promotions in Bettor Service, aimed at helping iGaming operators design effective and compliant promotional campaigns.

The publication, developed from insights shared by Fabiano Braga, Weebet’s Head of Support, during an exclusive webinar, emphasizes how coordination between operational and promotional teams can generate measurable and sustainable outcomes in Brazil’s growing iGaming market.

Weebet said the eBook is designed to offer practical guidance to operators seeking to align their promotional activities with both market demands and the evolving legal framework.

Structured in three chapters, the eBook explores the role of customer support as a competitive advantage, outlines compliance requirements set by Brazil’s advertising self-regulatory body Conar, and details the ideal workflow between departments to ensure clarity and integrity in marketing campaigns.

According to Weebet, the material also identifies common mistakes made in promotions, clarifies Conar’s standards for transparent communication, and provides strategies for engaging bettors responsibly. It stresses the importance of balancing creativity with regulatory compliance to build lasting customer relationships in a regulated environment.

The eBook is available for free download at this link and is open to all professionals in the Brazilian and wider Latin American gaming markets who are interested in refining their promotional and support strategies.