Playson launches festive promotion with 35 online games

A seasonal edition of Playson's Non-Stop Drops and Race promotion will offer over €2 million in rewards, nearly doubling the supplier’s usual prize pool during the iGaming sector’s most active months.

The campaign will run across more than 35 games, featuring both established performers and festive titles including 25 Cookies: Hit the Bonus, Merry Giftmas: Hold and Win and Jingle Coins: Hold and Win.

Playson confirmed that four tournament mechanics will be active throughout the promotional period:

• Non-Stop Drops – €500,000 monthly prize pool allocated through four weekly phases.

• Cash Days – Operated on the 1st to 8th of each month with a €250,000 prize pool and individual prizes reaching €25,000.

• Cash Days X-TREME – Scheduled from December 25 to 31, providing a €350,000 prize pot designed for high-value customers (HVCs) and prizes up to €35,000.

• Short Races – A mini-tournament format distributing €250,000 across December 9–24 and January 9–31, a €100,000 increase compared with standard months.

“This year's Christmas campaign is our most ambitious promotion yet, designed to offer more satisfaction for players and give operators maximum competitive advantage during two key months in the iGaming calendar,” said Michael Tadross, Director of Account Management at Playson. “With €2.35 million in prizes and brand-new HVC-focused mechanic, we are delivering the promotional power our partners need to own the festive season and drive meaningful engagement across all player segments.”

Playson currently has operations in 26 regulated markets and collaborates with more than 200 partners worldwide. The company offers online casino games built with math-driven mechanics and thematic visual design.