Digital entertainment provider Playson has strengthened its presence in North America through a new partnership with PointsBet, bringing its Hold and Win game series to players in Ontario.
PointsBet, founded in Australia in 2015, has rapidly grown its footprint in Canada with a comprehensive sportsbook and online casino platform. The new collaboration adds several of Playson’s leading titles to the operator’s portfolio, including Coin Strike: Hold and Win, Thunder Coins XXL: Hold and Win, and 4 Pots Riches: Hold and Win. The integration was completed via Light & Wonder’s aggregation platform.
The move marks another step in Playson's continued expansion across the North American gaming market, enhancing its relationships with leading operators in the region. The deal also highlights PointsBet’s position as a key platform for premium digital casino content in Ontario’s regulated market.
“Playson has enjoyed tremendous success in Ontario since entering the market in 2022, with our content hitting the sweet spot for the broad range of players across the Canadian province,” said Conor Jenner, Sales Manager at Playson.
“PointsBet's trajectory in Ontario is extremely impressive, and we are confident the operator’s player base will welcome our captivating portfolio, comprising immersive gameplay and retention-focused mechanics.”
Brooke Hilton, Head of Casino at PointsBet Canada, welcomed the addition, saying: “Partnering with Playson is an exciting step forward for PointsBet. Their Hold and Win collection has already proven popular with players across Ontario, and we are confident it will deliver the engaging, high-quality experiences our players know and expect from PointsBet.”