Bacta and GBG meet lawmakers to discuss gambling sector reforms

Representatives from Bacta and the Gambling Business Group (GBG) met privately this week with members of the Gambling Reform All-Party Parliamentary Group (APPG) to discuss potential legislative changes for the UK’s land-based gambling sector.

Bacta President Joseph Cullis described the meeting as “a really constructive and respectful conversation,” noting it was focused on finding workable policy solutions.

“We were pleased to have the opportunity to set out the reality of the land-based sector – how we operate, the protections that are already in place, and our willingness to keep improving,” Cullis said. “Dialogue like this is essential if we’re going to get reform right for both consumers and businesses.”

Bacta President Joseph Cullis

Founded in 1974, Bacta is a membership-based trade association and strategic body representing Great Britain’s amusements and low-stake, low-prize gambling entertainment industry.

The organization operates as a democratic body with an elected National President, Vice-President, National Council, Amusement Council, and Gaming Council. Bacta members are active in supporting the regeneration of the high street through the operation of Adult Gaming Centres and contribute to domestic tourism through the management of seaside arcades and Family Entertainment Centres.

Proposals and consumer safeguards

Cullis was joined by Allaster Gair, Bacta’s new Director of Communications, who commented on the tone and direction of the session. “The discussion signalled a more open and evidence-led dialogue with parliamentarians. We emphasised our commitment to safer gambling, customer protection, and the long-term sustainability of high street venues.”

“A number of topics were covered and we set out practical proposals that balance robust consumer safeguards with a viable path forward for operators,” Gaid added.

Among the items discussed were the operational realities of adult gaming centers and other land-based venues. Both Bacta and the GBG challenged misconceptions surrounding the sector, characterizing it as low-stakes and socially responsible.

The organizations presented arguments in favor of in-person gambling environments, citing the advantages of staffed venues that enable direct engagement with customers. These settings, they said, support self-exclusion programs and tools intended to minimize gambling-related harm.

The session also allowed for a candid exchange on areas where industry practices could evolve. Both trade associations acknowledged existing challenges and signaled an intention to continue working with government stakeholders on regulatory matters.

Ongoing political outreach

Cullis said the meeting was part of a continued effort by Bacta to engage with UK lawmakers. “This engagement forms part of a wider programme of political outreach by Bacta. Over the coming weeks and months, Bacta will continue to meet with MPs, Peers, and officials to advocate for a land-based sector that is safe, sustainable, and supported,” Cullis stated.

He encouraged Bacta’s membership to take an active role in the association’s outreach strategy. “Members will be kept informed as this work progresses, and are encouraged to play their part by hosting site visits, sharing impact stories, and speaking up about the realities of operating on the high street,” Cullis added.