Took place on June 3 - 5, in Estonia

MARE BALTICUM Gaming & TECH Summit gathers experts across iGaming, technology and compliance

Reading time 2:44 min

HIPTHER Agency has announced the completion of the 2024 edition of the MARE BALTICUM Gaming & TECH Summit, which took place on June 3-5 at the flagship Olympic Park Casino in Tallinn, Estonia. 

The event gathered some of the best companies and most distinguished experts across iGaming, technology, and compliance industries offering "a premium experience of growth and connectivity to local and international professionals".

The first day of the Summit was brimming with compliance updates and insights from panels focusing both on the local standards, as well as keeping up with global compliance trends. Experts debated the complexities and nuances of the iGaming regulatory landscape in the Baltics and Nordics, offered an overview of the regulatory frameworks in Serbia, the USA, Spain, Germany, and Estonia, and provided insights into market dynamics, trends, and sports betting in the Nordic iGaming landscape.

Furthermore, delegates had the opportunity to attend an IMGL Masterclass about navigating MiCA, EU AI Act, and DSA in the digital age.

The Summit also offered valuable insights into the evolution of financial institutions, exploring the integration of fintech and blockchain and the challenges and opportunities it brings.

Experts introduced the concept of Decentralized Autonomous Organizations (DAOs) and how they are emerging as a transformative force in the gaming industry, offering new possibilities for community-driven game development, player-owned economies, and transparent governance.

Moreover, the conference delved deep into all matters of tech, ranging from gaming and the global challenges and opportunities within the eSports industry, the strategic integration of gamification to boost player retention and loyalty in the iGaming sector, and the Digital Services Act and AI EU Act for businesses, to the integration of blockchain and web3 across industries.

A specially designed workshop on Baltic compliance in web3, fintech, and blockchain offered a deep dive into Estonia, Latvia, and Lithuania's regulatory frameworks, featuring interactive discussions and case studies.

The MARE BALTICUM Summit speakers offered insights into all aspects of marketing in GameTech, starting from the collab between SEO and Affiliate Marketing Websites, and highlighting the crossroads between B2B and B2C on the path to commercial success.

HIPTHER also added the matter of Organizational Culture to the industry's conference agenda under the guidance of expert organizational culture designers.

The MARE BALTICUM experience kicked off with a Welcome Meet in the lavish environment of the Olympic Park Casino on June 3.

Wellness and balanced nutrition are always a staple at HIPTHER conferences, organizers note, and this time the team added a special Morning Yoga & Mindful Breathing Session from a certified yoga instructor to open Day 1. The "traditional" Morning Networking Run opened Day 2 on June 5, also celebrating Global Running Day 2024.

Vegan meals, snacks, and coffee nourished attendees and promoted networking and bonding over new taste experiences across the lunch and coffee breaks, says Hipther.

Two networking parties, the Baltic & Scandinavian Gaming (BSG) Awards Ceremony Party featuring a karaoke stage, and the Closing Party, offering a Private Concert, Pizza, and Drinks, brought people together and "ensured a fun, social, and successful experience for all," Hipther noted.

"The popular MARE BALTICUM Gaming & TECH Series travels and honours the Baltic States, and will return next year in Vilnius," the agency stated.

In the meantime, Hipther is preparing a new All-Gaming Conference Experience set to take place at the European Gaming Congress (EGC) 2024 in Warsaw on October 15 - 16, to discuss and connect over Gambling Industry Compliance, iGaming Innovation, Marketing (Communication, Affiliate, SEO), Organizational Culture, and the Evolution of Fintech and Blockchain.

Interested parties are encouraged to visit this link to secure their Early Bird EGC tickets until July 10.

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