SOFTSWISS announced Thursday that its SOFTSWISS Sportsbook has taken another step to gamify sports betting by launching a new bonus type - Lootbox. The feature aims to broaden the player experience and allow bettors to win extra bonuses with the sports betting process.
As the company expressed, its sportsbook has become the first sports betting solution to add this engagement tool. The Lootbox bonus feature allows players to get a certain amount of bonus points while making bets.
Once they have enough points to activate the bonus, players get a chance to choose one of the loot boxes that appear on the screen and win up to three free bets. Each free bet will be equal to the player's average wager.
The Lootbox feature offers operators flexible and convenient settings. The client can launch and manage the bonus as well as optimize it for different player categories.
In an official press release, Alexandr Kamenetskyi, Product Owner at SOFTSWISS Sportsbook, spoke about the new feature and said: “When developing new bonuses, we always pay attention to market trends and the needs of the players and operators. Gamification is what the market demands right now and it’s one of the key goals for Sportsbook. The Lootbox bonus is a great addition to the features we have already added to our solution. Moreover, it’s a new bonus type for the betting market, so it’s a double pleasure to offer exclusive tools for our partners and players!”.
The SOFTSWISS Sportsbook is expected to launch new features in the near future alongside the Lootbox bonus. "Soon, SOFTSWISS is going to present another exclusive bonus type for sports betting solutions, namely, Hunting Tournaments", the company concluded.