Ventura24.es, leader in this segment
Spain: Internet lottery sales increased a 12%
(Spain).- The sale of Internet lottery keeps on growing, unlike traditional lottery. This new format has had a 12% increment, while operations registered by the administrations show a 4% decrease.
2009-01-18
Reading time 28 seg
According to the information released by Nielsen firm during November 2008, Ventura24.es is leader in this business segment, with a share of 40%, reaching an 80% adding sites such as loterias.com and euromillones.com. The user expense in Ventura24.es represents a 25% more than in offline platforms with an average 38-year-old customer.
Ventura24.es has distributed 800,000 Euros in prizes of Christmas Lottery and almost 600.000 in a lottery called Lotería del Niño. Besides, since 2002 it has brought 46,900,000 Euros with a third prize of Lotería del Niño that year (92,885) and a jackpot of 26,938,896 Euros in a draw from Euromillones.
Besides, a 55% of the players that have acquired a number have been granted a jackpot in both lotteries.
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