March 10 - 15, Sydney

Regulating the Game adds Masterclass Series to provide insights and strategies on key areas of focus

Paul Newson, Organizer of Regulating the Game; and Tess Salmon, Principal Consultant at Bastion Reputation.
2024-01-18
Reading time 2:48 min

Gambling law and regulation conference Regulating the Game Sydney 2024 has announced the addition of an exclusive Masterclass Series to its event agenda, set to be held on March 10 - 15. 

"This cutting-edge series will be packed with in-depth knowledge and hands-on learning, ensuring that attendees leave armed with the knowledge and tools they need to effectively navigate the ever-evolving gambling regulatory landscape," a press release states.

Paul Newson, the event organizer, said: "The public policy landscape and gambling law and regulation is rapidly evolving, and it's vital for regulatory and industry professionals to stay informed and ahead of the curve."

"Our Masterclass Series offers an unparalleled opportunity to gain a competitive edge with knowledge and hands-on learning from leading experts in the industry Bastion Reputation, AXES.ai, Custos Advisory, and KordaMentha," he noted.


Paul Newson

The masterclasses are being curated to provide comprehensive insights and actionable knowledge and strategies on the following key areas of focus:

  • AI Unleashed: This session will take attendees on a journey of discovery to gain immediately applicable insights into the world of artificial intelligence. Learn how to harness its transformative power, and become a future-ready leader in innovation and ethics, all in just 10 steps.
  • Media Skills: This session will equip attendees with the insight to effectively communicate with the media, manage public relations crises, and craft compelling narratives for their brands. It's an essential class for those wanting to enhance their media engagement contribute to public policy conversations and build a persuasive voice.
  • AML/CTF Risk Assessments: Understand the mechanisms behind assessing risks associated with money laundering and terrorist financing in the gaming environment. Participants will learn the methodologies for conducting assessments, identifying and evaluating risks, and risk-based controls.
  • AML/CTF Programs: A deep dive into the structure and intricacies of Anti-Money Laundering and Counter-Terrorism Financing programs. This masterclass will explore the best practices, latest updates, and essential components of effective AML/CTF programs in the gambling environment.
  • Enhanced Customer Due Diligence: This session will spotlight the significance of understanding customers. Attendees will hear about techniques to verify customer identities, sources of funds and wealth, and more. Enhanced diligence is paramount in responding to high ML/TF risk and ensuring operations are hardened against financial crime.

"Being able to effectively communicate your business objectives, navigate out of a crisis, and understand what drives media and public perception, can be the difference between being a successful operation and losing ground in a competitive market," Newson highlighted.



Tess Salmon

For her part, Tess Salmon, Principal Consultant at Bastion Reputation, the company that will deliver the media skill masterclass, said that in the evolving and dynamic landscape of today’s business and regulatory environment, effective communication and strategic media relations are the bedrock of success.

"In an era defined by rapid information exchange, organizations that master the art of clear and compelling communication often have greater agility to respond to issues and report greater brand and revenue success as a result," noted Salmon.

"As organizations compete in a crowded marketplace, a well-crafted message can not only shape a company’s narrative but also helps to foster trust and credibility in the brand, driving innovation, and collaboration and ensuring sustained success," the consultant concluded.

Spanning a 5-day itinerary, Regulating the Game aims to serve as a nexus for Australian and global regulators and industry. Its organizers note that the conference is establishing itself as a landmark event focused on fostering regulatory and sector leadership, pioneering thinking, and stimulating leading-edge conversations and collaboration. "The Sydney conference continues its legacy of excellence, further cementing its status as a pivotal event for regulatory and industry professionals," reads a press statement.

Regulating the Game is in its third year of conducting conferences in Sydney and London attracting attendees from around the world.  The event is organized by Paul Newson, a Patron and former President of the International Association of Gaming Regulators and former Trustee of the NSW Responsible Gambling Fund. 

Registration for the conference is now open. Interested parties can find further details by visiting the conference website or contacting via email.

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