BtoBet to open new technology hub in North Macedonia

BtoBet continued with its investment drive in innovative sportsbook and gaming technology, announcing the opening of its new Ohrid-based technology hub, which will be welcoming employees specializing in software development engineering, product management, data analytics, integrations, and setup processes.

The launch of the new innovation hub follows a significant investment made by BtoBet to expand its platform capabilities in delivering a player-centric betting environment.

Dima Reiderman, BtoBet’s Chief Operations Officer noted: “Our emphasis on digital innovation, product, and data engineering is a good fit with the technology talent pool in Macedonia. BtoBet is maintaining its growth momentum and bringing the best aspects of an iGaming technology company to this exciting region. The hub will help drive a wide range of sports betting solutions, having at their core cutting-edge machine learning and data science techniques that will deliver a bet-stimulating experience.”

Zoran Spasov, BtoBet’s Managing Director, commented: “It is another step in expanding our global footprint to hire the best talent available as we continue to scale. Macedonia is fast becoming an EasternEuropean technology hub and has leading software companies in the area. The addition of Ohrid to our network of sportsbook innovation hubs and offices highlights our commitment to position BtoBet as the leading platform provider in the iGaming industry.”

In addition to the Ohrid technology hub, BtoBet operates branches in Skopje and Bitola in Macedonia, Italy, and Gibraltar.