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June 24, 2021

Practical guidance to persons offering licensable games

Malta: MGA sets up new committee and guidelines for commercial communications

Malta: MGA sets up new committee and guidelines for commercial communications
The MGA, led by Heathcliff Farrugia, issued the Commercial Communications Guidelines as part of its mission of placing player protection and responsible gaming on top of its regulatory agenda.
Malta | 08/29/2019

The new Commercial Communications Committee will review commercial communications brought to its attention and assessing any possible breaches. The guidelines are intended to serve as guidance on the interpretation of the regulations, and will not be a substitute for the relevant laws.

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he Malta Gaming Authority (MGA) announced Wednesday that with the aim of ensuring the Gaming Commercial Communications Regulations that are being adhered to, it has set-up a Commercial Communications Committee, whose main functions will lie in reviewing commercial communications brought to its attention and assessing any possible breaches.

In addition, the MGA issued the Commercial Communications Guidelines, as 'part of its mission of placing player protection and responsible gaming on top of its regulatory agenda.' These guidelines are aimed at providing practical guidance to any person offering licensable games and to those who collaborate in any way or provide any service, including any marketing or promotional service, to or on behalf of those persons. 

The guidelines are intended to serve as guidance on the interpretation of the regulations, and the MGA stated they should not be considered to be a substitute for the relevant laws and regulations. “They reflect the MGA’s intended effect of the Regulations, but neither constitute new rules nor bind the MGA or the Committee on the manner in which they will decide upon any commercial communication complaint,” Malta’s gaming regulator said in a news release.

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