International edition
September 28, 2021

Acquisition includes the website and all related assets

Catena buys casinouk.com in USD 11.3M deal

Catena buys casinouk.com in USD 11.3M deal
Catena Media continues to establish its strong and fast growing position in the European lead generation market within iGaming through another acquisition in the UK, the company officially said.
United Kingdom | 12/05/2016

Catena Media continues to establish its strong and fast growing position in the European lead generation market within iGaming through another acquisition in the UK, the company officially said.

T

he acquisition includes the website casinouk.com and all related assets. The purchase price amounts to EUR 10.6 million and will be paid upon completion.

The asset’s current revenue run rate is around EUR 600.000 per quarter, with an operating margin of around 80 per cent. The generated revenues mainly come from the UK and strengthen Catena Media ́s position in regulated markets. The acquired assets will have a direct positive effect on Catena Media ́s search revenues as of the consolidation date on 1 December 2016.

After the transaction, that was signed on 30 November, Catena Media will integrate the assets of casinouk.com into Catena Media in order to utilize the synergies between the two operations.

“We are very pleased to make another strategic acquisition in the UK, a market where we have advanced our position considerably during 2016. The acquired assets of casinouk.com will make a great addition to our UK casino vertical, whereas our previous investments in the UK during 2016, including newly acquired SBAT, have been more sportsbook related”, says Robert Andersson, CEO of Catena Media.

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