The firm has a 73.5% shareholding in LMAX

Betfair subsidiary LMAX announces new trading platform

2010-10-27
Reading time 27 seg

Other asset classes will be added to the platform in due course.

LMAX was established by Betfair in 2007 to deploy some of the technology and intellectual property underlying the Group’s Exchange Platform in the online retail financial trading sector. Betfair’s Betting Exchange has fundamentally changed the sports betting market since its launch in 2000 by allowing its customers to bet at odds sought by themselves or offered by other customers, and by offering customers better pricing and more choice and flexibility.

LMAX aims to replicate Betfair’s disruptive effect on the sports betting market by deploying a similar technology platform into the market for online retail trading of financial instruments. Betfair has a 73.5% shareholding in LMAX.

Leave your comment
Subscribe to our newsletter
Enter your email to receive the latest news
By entering your email address, you agree to Yogonet's Condiciones de uso and Privacy Policies. You understand Yogonet may use your address to send updates and marketing emails. Use the Unsubscribe link in those emails to opt out at any time.
Unsubscribe
EVENTS CALENDAR