888 renames B2B division | Yogonet International
It is uniquely positioned to work with carefully selected strategic partners

888 renames B2B division

2009-03-31
United Kingdom
Reading time 24 seg

The new brand is indicative of 888’s intention to become a major player in the B2B market and highlights the division’s status as an independent entity. A pioneer and leader in the B2C industry, 888 made the strategic decision in 2007 to lead the way in becoming the largest B2C operator to move into the B2B arena.

Capitalizing on its market-leading back office technology and decade-long B2C experience, 888 is uniquely positioned to work with carefully selected strategic partners who are either aiming to monetize their existing database, brand loyalty and media assets or looking to enhance their existing online gaming operations.

Related topics:
Leave your comment:
Subscribe to our newsletter
Enter your email to receive the latest news