Cadillac jack announced its participation in ELA 2009

“Expoazar grants Cadillac Jack an opportunity to exhibit our portfolio of games and systems that have been developed especially for the Mexican market”, announced Ronnie Ferreira, General Director of Cadillac Jack Mexico. “We have proven that we are the main provider of most Mexican operators with 6,000 machines installed in the whole country. I am sure that ELA visitors will be surprised when they see our new technologies, which reflect the continuous commitment of Cadillac Jack with the Mexican market”.

Cadillac Jack games have constantly shown that they are among the favorite of the Mexican players. “Cadillac Cash”, the only title with a cumulative prize of multiple gambling venues in the country, (WAP), have granted us$ 508,036 cash to four winners. “So Hot” has become the best and most profitable video reel game in Mexico.

Cadillac Jack will launch a series of new video reel games based in “So Hot” platform for the latest months of the year. It will also introduce “POS” and launch “Player Tracking System”, for a more specific market, in order to acknowledge and bring prizes to the most faithful players. These products, together with releases of improvements to the Player Loyalty System, new issues of WAP, new video reels and Latin Bingo games will be present in Expoazar in May, 2009.

Ferreira concluded: “It is important for us to build strong commercial bonds with our customers to provide them with innovative products and an excellent service, so our partners may optimize their operations”.