Digitain launches affiliate platform with WINBET Romania in multi-phase partnership

Gaming technology provider Digitain has entered a multi-phase partnership with WINBET Romania, launching its affiliate management platform with the operator as part of a broader expansion strategy in Romania.

The partnership centers on the integration of Digitain’s affiliate platform, which is now live at WINBET Romania. The solution is designed to help operators launch and manage affiliate programmes, offering flexible commission models, advanced tracking tools, and performance reporting across brands and markets.

The platform is set to strengthen WINBET Romania’s ability to optimize affiliate operations using detailed reporting and performance-driven insights.

Ani Mkrtchyan, Chief Sales Officer at Digitain, said: “We are delighted to partner with WINBET Romania, launching our affiliate solution and preparing the integration of our Sportsbook offering. This partnership demonstrates how Digitain’s technology enables operators to manage their affiliate networks more efficiently and deliver a superior betting experience.  

"At Digitain, we are committed to providing innovative, scalable solutions that empower our partners to grow their business while engaging their players in meaningful ways, and this collaboration with WINBET Romania is a perfect example of that mission in action."

Mark Adonia, WINBET Romania's Chief Executive Officer, added: "The integration of Digitain Affiliate represents a key milestone for WINBET Romania. It enables us to strengthen our affiliate management capabilities, enhance performance tracking, and engage our partners more strategically.

"Looking ahead, we are excited to deepen our collaboration with Digitain across multiple areas, further expanding our offering and delivering greater value to our players and partners."

As part of the next stage of the partnership, WINBET Romania plans to integrate Digitain’s sportsbook platform to expand its betting offering and support future growth.

Digitain said the agreement further strengthens its presence in regulated European gambling markets while supporting WINBET Romania’s efforts to broaden its product ecosystem and increase competitiveness.