BiS SiGMA South America 2026 set to be the largest yet in São Paulo with over 18,500 delegates

BiS SiGMA South America 2026 will return to São Paulo from April 6 to 9, with organisers expecting more than 18,500 delegates and 250 speakers at what is set to be the event’s largest edition to date.

The summit, now in its fourth year in Brazil, will be held at the Transamerica Expo Center and will feature three conference stages, a doubled exhibition floor and more than 400 exhibitors.

The programme opens on April 6 with networking-focused activities, including the SiGMA Nexus Elite Golf Tour and a registration event at Boteco São Bento, where delegates will be welcomed with food, drinks and entertainment. Additional activities include a martial arts showcase linked to the Faculdade de Luta initiative and an indoor skydiving session at iFly Brazil for premium ticket holders.

Conference sessions and the main exhibition will begin on April 7, with panels focusing on Brazil’s evolving regulatory framework for betting and gaming, including discussions on market development, advertising standards and land-based casino legislation.

The event comes as Brazil advances its regulatory framework for the gaming sector, shifting focus toward taxation, oversight and consumer protection. The summit’s government-to-business agenda is expected to feature senior policymakers and industry leaders, including Senator Irajá Silvestre and officials from the Secretariat of Prizes and Betting.

Industry representatives from organisations such as Febraban and the Brazilian Football Confederation are also set to participate, alongside executives from lottery operators and media groups.

The exhibition will run from April 7 to 9, with networking taking place across dedicated lounges, while additional events include product showcases, gaming demonstrations and themed networking sessions.

Evening programming will include the SiGMA Awards and BiS Awards ceremonies, as well as a closing event at the Tokio Marine Hall. A post-event affiliate retreat in Florianópolis is also planned.