BOYLE Casino, part of UK and Ireland operator BOYLE Sports, has partnered with B2B jackpot provider ThrillTech to introduce the ThrillPots product across its digital casino and sportsbook platforms.
The player-funded side-bet jackpots are now live for UK and Irish customers, with wider rollouts planned in other regulated markets in 2026. Each jackpot is funded by opt-in player contributions, giving operators a compliant way to boost engagement, retention, and revenue without disrupting gameplay.
Faye Williams, Head of Business Development at ThrillTech, said: "Partnering with BOYLE Casinos and BOYLE Sports marks another major milestone in our growth across Europe. BOYLE Sports is one of the most trusted and respected brands in UK and Irish betting, and its commitment to offering players fresh, responsible, and high-performing experiences makes this a perfect fit.
"ThrillPots was built to deliver tangible revenue uplift while enhancing entertainment value for players – and we're excited to see it go live with such an iconic operator."
BOYLE Sports Gaming Director Steve Payne added: "At BOYLE Sports and BOYLE Casino, we're always looking for innovative, compliant ways to add excitement for our customers. ThrillTech's player-funded jackpot model gives us a flexible new mechanic that strengthens engagement across multiple verticals while maintaining our focus on responsible growth.
"The integration process was seamless, and we're confident our players will enjoy the added thrill that ThrillPots guarantees."
The move follows growing demand for ThrillTech’s player-funded jackpot solutions in regulated markets worldwide.