PowerPlay relaunches betting app with redesigned interface in Ontario

Online sportsbook and casino operator PowerPlay has relaunched its betting app with a redesigned interface, faster performance, and access to more than 1,200 casino games alongside full sportsbook markets.

The app, available on iOS and Android, is aimed at offering a quicker and smoother experience for players in the province of Ontario, with upgrades shaped by local user feedback. Enhancements include simplified signup and login, a smarter bet slip for faster wagering and personalized offers based on play history.

“Ontario deserves more than a one-size-fits-all app,” said Thomas Vermeulen, marketing director at PowerPlay. “While big operators throw money at flashy, generic products, we went the other way — listening to local players. PowerPlay is the bold alternative you can root for, proving you don’t need a billion-dollar budget to deliver a better experience.”

Jon Parker, chief product officer at PowerPlay, said the redesign was built to reflect player needs. “Our goal was simple: create an app that’s fun and effortless for Ontario players,” he stated. “The new design is quicker, smoother, and shaped by direct feedback — whether you’re spinning the slots or placing a bet, everything just feels easier.”

The company highlighted that it remains fully regulated by the Alcohol and Gaming Commission of Ontario (AGCO), offering players a secure and compliant environment for casino and sports betting.