Paramount to open 'Top Gun' experience at The Strat Las Vegas

Paramount Global is launching a Top Gun-themed immersive attraction in Las Vegas, located at The Strat Hotel, in collaboration with Advent Allen Entertainment. It is set to open in 2028, occupying an undeveloped site at the property.

The project will feature rides, storytelling, flight simulators, and a recreation of the Hard Deck bar from Top Gun: Maverick, complete with live piano performances. It is designed to bring visitors into the high-adrenaline world of the Top Gun franchise, which stars Tom Cruise and saw renewed popularity with the release of Top Gun: Maverick in 2022.

Pam Kaufman, President and CEO of International Markets, Global Consumer Products and Experiences at Paramount, described this new venture as a significant milestone for Top Gun and an expansion of Paramount's immersive entertainment portfolio. “Paramount is committed to delivering authentic, mind-blowing experiences for fans, and Mark Advent and Bill Allen are the perfect team to make this destination soar,” she said.

“We’re proud to unite with Paramount to bring this timeless, action-packed epic to life — delivering experiences that embody teamwork, excellence, the exhilaration of speed and the thrill of flying,” added Mark Advent, Co-founder of Advent Allen Entertainment and Creator of Las Vegas’ New York New York Hotel & Casino. “We are pulling out all the stops and looking forward to bringing Top Gun to even higher heights on the Strip and beyond!”

In addition to the initial Top Gun Las Vegas (working title), the companies said that they are actively exploring potential expansion locations in the U.S. and elsewhere around the world.