Luckbox operator Real Luck Group announced Thursday that its December operating results have "exceeded objectives," building on strong operations in November and bringing 2022 to a strong end. Moreover, the business said in an update that it intends to launch a new B2B product that will "unlock huge potential in a new vertical."
The company achieved over CAD$3 million ($2.2 million) global betting handle by the end of Q4; monthly revenue grew by 120%, and Total Player Deposits grew by 420% since the group first shared these KPIs (Key Performance Indicators) in August of last year.
Our recent news update shares more detail of the group's 2022 achievements, having outperformed key Q4 KPIs and welcomed over 30,000 newly registered players in the last 6 weeks.— Real Luck Group (@RealLuckGroup) January 19, 2023
Read it here: https://t.co/fG572GQZ3o pic.twitter.com/924AXUWdqb
Player acquisition efforts throughout December 2022 and thus far into January 2023 have "exceeded management's expectations," with over 30,000 newly registered players joining the platform in the last 6 weeks. "This showcases, yet again, that our product and platform are attractive to our global audience and that Luckbox has the ability to scale in target markets globally," the online gaming operator noted.
The company also notes it has achieved "several other milestones," including having over two million bets accepted and placed on the Luckbox platform and offering over 900 live games on the casino portfolio.
Thomas Rosander, Real Luck Group CEO, said: "We ended 2022 with a record-breaking December, delivering on our 2022 targets and demonstrating our 2023 potential. Not only are our December results encouraging, and a promising glimpse of our future growth potential."
"Looking ahead, we're eager to attain profitability, scale up our brand awareness, and reveal our new B2B product in 2023. We believe our game-changing B2B product will unlock huge potential in a new vertical," the executive added.
In November, the company's CEO pointed out that adding B2B to the company's proprietary platform "has always been a significant part of the Luckbox strategy." The remarks came as the company announced its intention to acquire "a leading Asia-Pacific-focused iGaming platform."
According to Rosander, the deal, which at the time was expected to complete in December 2022, meant that the company would complete its B2B objectives "almost a year in advance of our projections.”