EGT Interactive enters Swedish market with Betclic 

EGT Interactive has added further European expansion to its ranks, after sealing a deal with Betclic Everest Group.

This is a high-profile deal, and builds upon Portuguese, Swedish and .com regulated markets. EGT Interactive premium titles like 40 Super Hot, Amazons’ Battle, Shining Crown and The Story of Alexander are already available to the players of both Betclic and Expekt brands in the regulated jurisdictions. 

EGT Interactive CEO Todor Zahariev commented on the deal: “We are delighted to sign this agreement with such a trusted and serious partner as Betclic Group. For the first time, our content is available for the Swedish players under Expekt brand and we are looking forward to a new jurisdiction under this partnership. Nevertheless, we continue our solid growth in the well-known Portuguese and Maltese regulated markets with Betclic Group following our goal for extensive distribution.” 

François Dogon, casino games specialist at Betclic, added: “We are thrilled to broaden the offering of Betclic brands with such a reputable provider with a long tradition in the land based and superior online game offering. We are confident that their high-quality casino content will add further value to our players' experience. The Expekt team is particularly proud to provide such nice new slots titles to their Swedish market.” 

Betclic Everest Group is a European online gaming operator founded in Paris in September 2007. Its portfolio comprises four diverse and complementary international brands: Betclic, bet-at-home.com, Everest and Expekt Casino, which offer sport and horse-racing betting, poker and casino games. Headquartered in Bordeaux, the operator also has offices in Malta, Lisbon, Rome & Stockholm.