SDB Games taps new non-executive director

Martin is a third generation bookmaker who founded Bonne Terre Limited, now owned by CVC Capital Partners and Sky plc, trading as Skybet.

Martin said of his appointment, “SDB games has several USP’s which make the company an attractive proposition. Firstly, it has developed a new generation of no commitment fantasy sports games with multi-million dollar prizes; players can enter tournaments based on a single match with no need to manage seasonal budgets, leading to a rich and fun entertainment experience. The SDB team is extremely well placed to further excel in this market due to its first hand experience of efficient product delivery. As a dynamic team of experts with such creativity within the SDB team, I’m really looking forward to nurturing and advising a business with so much potential”.

Diego Martinez, CEO of SDB Games commented, “We see Graham Martin’s decision to join the SDB Executive Board as a huge coup for the company. His profound industry experience, extensive contact network and vast industry knowledge will enable SDB to establish a niche in the space and facilitate the fast growth that we all know is possible in this market."