Titanbet rides into the UK market with horse racing sponsorship deal
The deal includes three twilight all-weather race meetings and the first is on Tuesday 7th October 2014. Titbanbet.co.uk’s additional meetings will be held on 21st October and 4th November and account holders will gain free entry to each of the meetings. Race-goers will be able to enjoy special sign-up offers and money back promotions on the evening races.
The sportsbook, run by Playtech’s subsidiary, PT Entertainment Services is planning a number of initiatives to attract new customers in the fiercely competitive market.
Richard Jacques, Regional Head of Marketing – London, The Jockey Club, said: “We are thrilled that Titanbet.co.uk has agreed a deal with Jockey Club Racecourses at Kempton Park and we look forward to developing a longer term association as they expand in the UK.”
Russell Yershon, spokesman for Titanbet.co.uk, said: “Horse racing forms an important part in our product offering and partnering with Kempton Park gives us excellent brand visibility as we look to grow our market share in the UK. Investing in sponsorship helps our key objectives and it’s great to be able to give something back to the fabulous sport.”
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